Investor profile

Antonia Rojas Eing

Co-Founder & Managing Partner, Attom Capital

Became Latin America’s youngest-ever female VC partner, then built its first direct secondaries fund.

Antonia Rojas Eing joined Mexico-based ALLVP as a partner in 2020 at age 29, becoming the youngest woman VC partner in Latin America at the time, after early-stage investing at Chilean fund Manutara. She has served on the boards of Nuvocargo, Flink and Flat.

She went on to co-found Attom Capital with Iñigo Martínez — described as the first fund in Latin America dedicated to direct secondaries, providing liquidity to investors and employees at VC-backed LatAm startups.

Attom concentrates on fintech and B2B SaaS. Rojas Eing has spoken publicly on the regional secondaries opportunity, including at RAISE LATAM in 2025.

How she invests

A direct secondaries fund buys existing shares from earlier holders rather than issuing new ones to the company, which makes it a materially different business from the venture funds around it. It needs the target company’s cooperation to complete a transfer, it prices against a last round rather than setting one, and its supply comes from other investors and employees who want out — meaning its deal flow improves precisely when the primary market is difficult. In a region where exits are slow and listings rare, that is a structural gap rather than a cyclical trade.

What an individual investor can take from it

Liquidity, not valuation, is the binding problem in most emerging venture markets. Companies can be genuinely valuable and still leave their early backers holding positions for a decade with no way to realise them — which is what eventually deters the next generation of local investors from writing cheques at all. Anyone investing early in a market like this should establish at the outset what the realistic path to getting money back looks like, and treat the presence of a secondaries buyer as a feature of the market worth checking for rather than assuming.

Where the lesson stops

A secondaries buyer existing in a market does not mean liquidity will be available to you. These funds buy selectively, concentrating on the strongest companies, and they price at a discount that reflects the difficulty of the exit rather than accommodating the seller. For a position in a company that has not performed, the presence of a secondaries market changes nothing at all.

Notable

Became Latin America’s youngest-ever female VC partner at 29.

Visit Attom Capital ↗

Sources

Facts here reflect public reporting at time of writing — roles and fund affiliations change; verify current details directly with Attom Capital.

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